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Founded by three brothers as a Portobello market stall in 1973, London label Pepe Jeans has become a world leader in premium denim. The company is guided by a passion for innovative, exciting fashion design, creating original urban clothing that challenges conformity and breaks the rules. Distressed denim and quirky, floral prints are the focus of Pepe Jeans shorts. In a range of cool, laid-back styles, these colourful designs will add attitude to your summer closet.