Founded in 1978 by Renzo Rosso, Diesel is the luxury Italian fashion label that is primarily known for its trademark denim and high-quality casualwear that puts an edgy twist on luxury fashion. A pioneer in raw denim, its jeans have become a hallmark of the company, favoured for the up to the minute styles, cuts and superior fits. With an irreverent and subversive attitude towards high fashion, Diesel translates the latest trends into its own style, putting a street-style stamp on all of its designs. Look to the brand for innovative and cutting-edge clothing.
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