Brunello Cucinelli, the label dates back to 1978, when founder, Brunello Cucinelli, saw a gap in the market for colourful cashmere. Up until then cashmere was produced in natural colours only so this was quite the innovation. Cucinelli established his knitwear company in Perugia and the first men's collection was released in 1994. Today, Brunello Cucinelli produces a wide range of men's and women's shirts and pants and jackets as well as shoes and accessories but is the cashmere it is best known for. This collection of men's Brunello Cucinelli clothing features cashmere blend sweaters, traditional blazers and jackets and day-to-night shirts.