Jo No Fui is a famed Italian luxury brand, now considered one of the most interesting on the fashion scene. Founded by Alessia Giacobino in 2000, the label produces elegant and superb quality clothing with an unwavering focus on flattering fits. Giacobino boasts a degree in Architecture, experience in interior design and a family history in fashion; impressive talents that are cleverly blended into each collection. Featuring both short and long styles, this range of Jo No Fui dresses is imaginatively crafted with plenty of covetable polishes. Ornate embellishments and varying textures cleverly revive simple forms while both draped and tailored silhouettes embody Giacobino's trademark aesthetic.