American Apparel, established in 1989 by Dov Charney, is renowned for its sweatshop-free, made-in-the-USA basics such as T-shirts and underwear. clothing are all designed, printed, dyed and made in-house in their warehouse in Los Angeles, California. Hugely successful, the brand is now sold worldwide. Brighten up your look with American Apparel accessories that are dominated by luminous and solid colour schemes. Choose from scarves, hats, purses and bags to complete any casual outfit in style.